
A digital designer and researcher for 20 years, Jose began his career as an artist creating installations and interactive experiences for cultural entities and advertising agencies. His research in interactivity, accessibility, and art at Carlos III University led him to found a company that creates museum guides and apps before we even knew what an iPhone was. Today, GVAM is still active, operating in Spain's major museums. In 2016, he joined Fjord (now Accenture), where he has led design and digital strategy projects for companies such as BBVA, Santander, Sabadell, Airbus, Orange, and Zurich. In recent years, he has led experience and digital transformation projects for various ministries and public agencies, seeking to reduce bureaucracy and improve services to citizens. Among other projects, he has worked for Social Security, the Citizens' Folder, the Ministries of Health and Justice, and the FNMT Digital Certificate. Some of these public sector projects have received Laus and ABB awards.
He has worked as a technical assistant at MediaLab Madrid.